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How to compare CPQ vendors: 3 factors you must consider

With so many CPQ (Configure Price Quote) solutions available on the market, it’s easy to get overwhelmed in your search for the right solution to meet your company’s needs. A simple way to compare CPQ vendors is to look at recent user reviews and awards won based on customer ratings. Once you’ve shortlisted a few vendors, see how they compare on essential criteria and explore those features during a demo.

How to compare CPQ vendors: 3 factors you must consider

Software selection teams often turn to G2 for vendor reviews. When G2 rates CPQ vendors, it scores them on critical factors important to CPQ users: Implementation, Usability, and Support. This is an excellent place to start when evaluating CPQ software.

3 factors to compare CPQ vendors

Here are the primary factors to consider when seeking a CPQ solution and what they could mean for you as a buyer:

CPQ implementation

An essential feature to look for when comparing CPQ solutions is ease and speed of implementation. Factors to consider when evaluating CPQ implementation include setup time, configuration of pricing rules and discounting, customization of workflows, integration with CRMs, user onboarding, and user adoption. A lengthy and costly implementation delays a positive ROI.

G2 asks users to rate vendors on the following factors. When looking at CPQ reviews, we encourage you to consider these features in your evaluation:

  • The ease of setting up the software
  • How long it took to go live with the software
  • The length of time to see a positive ROI

CPQ usability

Here’s where you can separate a good CPQ from a great one. CPQ reviews are most concerned with the product’s usability. If it doesn’t do what you need it to do, if it’s difficult to use, or if it cannot be configured to your specifications, it’s doomed to fail. Avoiding potential pitfalls in CPQ adoption can pave the road to success.

Compare CPQs on ease of use to get a good picture of whether or not they will be worth the investment. A great CPQ should alleviate operational pain points with sales automation and streamline the pricing and quoting process. Take into account its functionality and these CPQ features:

  • Guided selling
  • Digital Deal Room
  • Product catalog
  • Configuration of rules and pricing
  • Versioning
  • Discounting
  • Grouping
  • Ordering
  • Approvals
  • Renewals
  • Quote document generation
  • Contract management
  • e-Signatures
  • Revenue management
  • CRM Integration

CPQ support

Implementing a new CPQ solution is rarely smooth sailing. The needs of internal stakeholders often require customization. Plus, integration with other software can cause issues that leave you feeling like the tools manage you instead of the other way around.

For these reasons, you must find a CPQ vendor with the best recipe for a consolidated sales tech stack and exceptional support before, during, and after implementation.

When reading CPQ reviews, get a feel for how they rank on user support in these areas:

  • Initial onboarding
  • Ongoing customer support
  • Channel partner support
  • Mobile user support
  • Scalability
  • Reliability

Additional CPQ criteria to consider

As the top-rated CPQ solution for customer satisfaction, we keenly understand what companies require in a CPQ. To expand on G2’s criteria, consider several factors to ensure you choose a solution that aligns with your business needs. 

Integration capabilities: The CPQ software must seamlessly integrate with existing systems such as CRM (Customer Relationship Management), ERP (Enterprise Resource Planning), and other operations platforms like billing and contract management.

User-friendly interface: Look for an intuitive, user-friendly solution that sales teams can easily adopt. Training requirements should be minimal.

Scalability: Consider the CPQ software’s scalability to accommodate future growth and increased sales volume. It should be able to handle a growing product catalog and customer base.

Customization options: Assess the level of customization the CPQ software provides. It should allow for the customization of quotes, proposals, and workflows to align with specific business processes.

Automation and workflow management: Evaluate the CPQ solution’s automation capabilities. It should streamline the quote-to-revenue process, automate approvals, and manage workflows efficiently.

Mobile accessibility: Check if the CPQ software offers mobile accessibility. Sales teams often work on the go, so having a mobile-friendly solution can enhance productivity.

Analytics and reporting: Look for robust analytics and reporting features. The CPQ software should provide insights into sales performance, quote success rates, and other relevant metrics to aid decision-making.

Compliance and security: Ensure the software complies with industry regulations and standards. It should also have robust security features to protect sensitive sales data.

Total cost of ownership (TCO): Consider the total cost of ownership, including licensing fees, implementation costs, and ongoing maintenance expenses. Ensure that the chosen CPQ solution offers value for the investment.

By carefully considering these factors, your CPQ selection team can make informed decisions when selecting a vendor that aligns with your business requirements and objectives.

DealHub is a top-rated CPQ software

For several years, G2 has recognized DealHub’s Agile CPQ solution as a top performer among CPQ solutions. It ranks at the top of its class in the following categories: Best Usability, Easiest Setup, Easiest use, Best Meets Requirements, Best Relationship, and Best Support.

Our attention to customer needs and optimization of the selling experience make DealHub’s CPQ solution stand ahead of others. We’re proud that implementation takes mere weeks, shaving 6+ months off the implementation required by traditional legacy systems. 

Delivering the fastest time-to-value, DealHub offers the depth and robustness of a custom-coded CPQ solution with the agility of a business-oriented, low-code configured environment, making setup and ongoing changes easy to manage. 

With adaptable pricing structures that support the dynamic sales environment, DealHub reduces revenue leakage while driving sales productivity without dependence on third-party implementation or IT partners.

DealHub understands that sales management and operations leaders need tools to streamline the sales process while quickly producing accurate quotes. That’s why we built our CPQ to optimize the sales cycle at every stage of the buyer’s journey, taking into account user needs such as:

  • Price quote control
  • Version control
  • Quotes synced with CRM
  • Sales process standardization
  • Reduced sales administrative tasks
  • Increased active selling time
  • Reduction in error rates and inaccuracies
  • Fast response time to requests for quotes
  • Professional, branded quotes and proposals
  • Streamlined approval workflow

We encourage you to compare CPQ vendors and take a look at how DealHub measures up against other CPQ solutions in the G2 CPQ Grid.



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