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How to Compare CPQ Vendors: 3 Factors You Must Consider

With so many CPQ (Configure Price Quote) solutions available on the market these days, it’s easy to get overwhelmed in your search for the right solution to meet your company’s needs. A simple way to compare CPQ vendors is to look at recent user reviews, as well as awards won based on current customer rankings. Once you’ve shortlisted a few vendors, be sure to see how they compare on key criteria and explore those features during a demo.

When G2 rates CPQ vendors, they base their awards on key factors that are important to CPQ users, namely Implementation, Usability, and Support. 

As the #1-rated CPQ solution for sales organizations and the only low-code commerce engine that powers both business agility and high-end customizability, we have a keen understanding of what it is that companies require in a CPQ.

Here are three top factors to consider when seeking a CPQ solution, and what they could mean for you as a buyer:

CPQ Implementation

An essential feature to look for when comparing CPQ solutions is ease and speed of implementation. There are several factors to take into consideration when evaluating CPQ implementation, such as setup time, configuration of pricing rules and discounting, customization of workflows, integration with CRMs, user onboarding, and user adoption. A lengthy and costly implementation delays a positive ROI.

G2 asks users to rate vendors on the following factors. When looking at CPQ reviews, we encourage you to consider these features in your evaluation:

  • The ease of setting up the software
  • How long it took to go live with the software
  • The length of time to see a positive ROI

CPQ Usability

Here’s where you can separate a good CPQ from a great one. CPQ reviews are most concerned with the usability of the product. If it doesn’t do what you need it to do, if it’s difficult to use, or if it cannot be configured to your specifications, it’s doomed to fail. Avoiding potential pitfalls in CPQ adoption can pave the road to success.


Compare CPQs on ease-of-use to get a good picture of whether or not they will be worth the investment. A great CPQ should alleviate operational pain points with sales automation and streamline the pricing and quoting process. Take into account its functionality and these CPQ features:

  • Guided selling
  • Digital Deal Room
  • Product Catalog
  • Configuration of rules and pricing
  • Versioning
  • Discounting
  • Grouping
  • Ordering
  • Approvals
  • Renewals
  • Quote document generation
  • Contract management 
  • e-Signatures
  • Revenue management
  • CRM Integration

CPQ Support

Implementing a new CPQ solution is rarely smooth sailing. The needs of internal stakeholders often require customization. Plus, integration with other software can cause issues that leave you feeling as if the tools manage you, instead of the other way around.

For these reasons, it’s crucial you find a CPQ vendor that offers the best recipe for a consolidated sales tech stack along with exceptional support before, during, and after implementation.

When reading CPQ reviews, get a feel for how they rank on user support in these areas:

  • Initial onboarding
  • Ongoing customer support
  • Channel partner support
  • Mobile user support
  • Scalability
  • Reliability

DealHub is a High Performer Among CPQ Software

Recognized by G2 as a top performer among CPQ solutions for the past five consecutive years, DealHub’s Agile CPQ solution ranks top of its class in the following categories: Best Usability, Easiest Setup, Easiest to Use, Best Meets Requirements, Best Relationship, and Best Support.  

Our attention to customer needs and the ever-evolving sales landscape is what makes DealHub’s CPQ solution stand ahead of others. We’re proud of the fact that implementation takes mere weeks where traditional legacy systems can take anywhere from 6 to +9 months. 

Delivering the fastest time-to-value and accelerated offer creation, DealHub offers the depth and robustness of a custom-coded CPQ solution with the agility of a business-oriented low-code configured environment. This makes for easy setup and ongoing changes. 

With adaptable pricing structures that support the dynamic sales environment, DealHub reduces revenue leakage while driving sales productivity without the dependence on third-party implementation or IT partners.

DealHub understands that sales management and operations leaders need tools that streamline the sales process while producing accurate quotes quickly. That’s why we’ve built our CPQ to optimize the sales cycle at every stage of the buyer’s journey, taking into account user needs such as:

  • Price quote control
  • Version control
  • Quotes synced with CRM
  • Sales process standardization
  • Reduced sales rep administrative tasks
  • Increased active selling time
  • Reduction in error rates and inaccuracies
  • Fast response time to requests for quotes
  • Professional, branded quotes and proposals
  • Streamlined approval workflow

We encourage you to compare CPQ vendors and take a look at how DealHub measures up against other CPQ solutions in the G2 Usability Index for CPQ Software report. 



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