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Never get stumped in a RevOps meeting again – stay up to date with the key terms that are defining and expanding the Revenue Operations eco-system.
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September 1, 2022

Revenue Operations (RevOps)

What is Revenue Operations? Revenue Operations (RevOps) is a holistic, data-driven approach to optimizing organizational performance across the entire revenue cycle. RevOps aligns an organization’s sales, marketing, and customer success departments around a common goal: generating and accelerating revenue growth. The idea behind RevOps is that by breaking down silos and increasing communication and collaboration...
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February 16, 2023

Quote-to-Revenue (Q2R)

What is Quote-to-Revenue? Quote-to-revenue (QTR) is the process of generating a sales quote, managing the subscription, billing for the order, and then recognizing the revenue from the contract. Quote-to-revenue has become increasingly important to operationalize in recent years with the growth of the software-as-a-service (SaaS) industry. SaaS companies can only recognize the revenue from their...
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June 27, 2022

Revenue Optimization

What is Revenue Optimization? Revenue optimization executes acquisition, retention, expansion, and pricing strategies to accelerate sustainable business growth. The process of acquisition involves bringing in new customers. Retention encourages existing customers to make more purchases or renew subscriptions, while expansion is the process of cross-selling or upselling to current customers. To achieve the highest ROI...
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November 30, 2023

RevOps Alignment

What is RevOps Alignment? RevOps alignment, or revenue operations alignment, is the strategic integration and synchronization of multiple departments — specifically sales, marketing, and service — to maximize revenue impact. It’s about breaking down the traditional silos that separate these departments and fostering synergy among revenue-related functions for a streamlined and efficient operation​​​​. It involves...
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June 2, 2022

Deal Desk

What is a Deal Desk? A deal desk is a centralized team within a company that is responsible for managing and negotiating sales contracts. The deal desk is typically composed of legal and accounting experts who work with the sales team to ensure that all contracts are airtight and meet the company’s policies and standards....
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August 16, 2022

Approval Workflows

What are Approval Workflows? An approval workflow routes a document or other item to one or more people for approval or rejection. The approval steps in the workflow establish standard automation that streamlines communication and reduces the backlog on needed approvals. Automated workflow approvals can improve your sales and quoting processes and help your sales...