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Glossary » Software Adoption

Software Adoption

What is Software Adoption?

First of all, software adoption can be defined in simple terms as means of upgrading from an old system or software to a new and developed system or software which meets the user or users needs and requirements.

There can be many different reasons for why a user or company administers software adoption. For instance, if a company uses an old software, this company may want to utilize a new and developed software, because they want a faster and more time efficient software enactment. Another reason for user adoption might stem from a company seeking the need to use a software that is more versatile and better for the company in terms of upgrading and this can lead to software adoption as well.

However, before implementing user adoption it is crucial to understand the following two elements of: onboarding and change management. Onboarding can be put forth as the beginning of user set up and is a core part of the process to deliver value as quickly as possible. Change management is the process of comprehending the fact that new users have changed their idea from an old service or software to a new one, mainly because they can receive a better result from it. 

The Importance of Understanding User Types in Software Adoption

It is vital to understand the user types in the software adoption processes, mainly because it helps companies and businesses to thrive in terms of customer satisfaction

Also, understanding why users utilize a company’s product or service is fundamental because it helps sales teams grow and enhance their deals, especially with marketing strategies. One way this can be made possible is by talking to users and customers to see the challenges they face and why they implement the software adoption process in the first place.

Another way to comprehend user types in software adoption is by executing surveys with current customers which will assist your company to see where you lack or excel in. You can also understand user types in this particular process by learning the common trends for why they select this path and gather feedback too, such as how often they use their products and services. 

All of these practices will benefit your company largely with regards to understanding user types in software adoption. From the perceived value of your product to why they adopt the product in the first place and so on. In addition, this will assist your company with apprehending the initial step to developing and changing your company’s user adoption journey. 

Successful Software Adoption: Steps to Take

Doubtlessly, every company and user wants their software adoption process to be the most beneficial and successful as possible. In order for this to be true, there are 5 crucial steps to take for a company or user to be successful in software adoption.

Here are the five steps to take:

  1. Empower and ensure your support teams are part of this process: This is a core step, largely because if you don’t inform your support team of your decision of switching to a new software there can be problems. What this means is that your IT team should be informed about this new action in order to be aware of what is happening and can help with their particular knowledge and assist with what is the best for the company while selecting the new software type. 
  1. Communication is key: The second step centers on the core aspect of communication and it helps with making your software adoption a success. You shouldn’t simply tell your company you’re implementing a new software, but also you should interact with them and make them a part of this process as well.
  1. Find internal winners: The third step is embracing innovators and early adopters. What this means is that you as a company should identify who the company’s innovators and early adopters are and then make them up to your winners of the new software. Also, you need to ensure that your winners definitely comprehend why your company has picked this specific software as the new software adoption
  1. Hold training events: The fourth step is to administer training events, largely because this is a great way to help and train your employees about the new software that has been picked. In addition, this is a strong way to gather and receive feedback. 
  1. Market internally: The final step is to market internally which means that your company in terms of being successful with your software adoption should develop a marketing plan and promotional strategy for internal users as well through sales operations. From posters to giveaways to contestants, and so much more can assist with this successful process. 

Software Adoption Strategies

There are three top software adoption strategies that are fundamental to look into, in order to understand software adoption as a whole too.

  • Big Bang Adoption: In this strategy, you first set a date and adopt the software as fast as possible. Meaning that the old system is abandoned and the new one is adopted. Two features are key here: training and orientation, because everyone should know what they are doing and will do.
  • Parallel Adoption: In this particular strategy, two systems will be put forth simultaneously during the transition period. One core benefit of parallel adoption is that users and companies get the chance to interact and get used to the new system that has been selected. Also, if the user or company is not satisfied with the new system they can always go back to the previous system.
  • Phased Adoption: In this specific strategy, management works the system over a selected period of time. Meaning that change-over is boosted up until all the tasks or teams are making use of the new system in hand. It is important to note that phased adoption generally results in a more organized and easy going transition than parallel adoption and has the feature of caution that big bang adoption lacks as well. 

KPIs for Measuring Digital Adoption of Software

The effectiveness of software adoption speaks for itself, however here are a few KPIs for measuring the digital adoption of software:

  • Product adoption rate: This enactment determines the popularity of the company’s product among new users and customers. This is done by calculating the production adoption rate and you can see how many new customers have utilized the product.
  • Time to first key action: This measurement displays two things with its calculation, which are: how fast users are adopting the product and how much time these customers are spending without using your product.
  • Daily and monthly active users: This enactment helps you comprehend the number of active users you have for any particular time frame. Also, allowing you to determine the product adoption time. 
  • Average time spent on the product: This type of measurement shows the time spent interacting with your product
  • Average use frequency: This measurement assists you with calculating how frequently a particular user uses your product on average and assists with the adoption of your product in more detail.
  • Net promoter score: This enactment helps you see and visualize the satisfaction of your customers. What this means is that NPS assists what percentage of customers would suggest your product to other people.

The Keys to a Successful CPQ Adoption

CPQ is a major implementation and it is crucial to be successful while adopting CPQ into your company. However, here are a few essential ways to be successful in CPQ adoption.

  • Explain and define your company’s primary CPQ implementation aims 
  • Know your sales team’s pain points
  • Comprehend your customer’s needs and requirements 
  • Capitalize on workflow automation
  • Keep pricing consistent and in compliance 
  • Keep up with and understand your software and integrations
  • Get trained and knowledgeable
  • Leverage guided selling, cross, and up-selling
  • Optimize your configuration through testing

Why Organizations Fail at Adopting New Technology

With the new and strong emerging trends with software adoption, some organizations and companies fail to adopt and transform with this new technology implementation. Some reasons behind this problematic enactment can stem from not knowing exactly how to put forth software adoption to lack of support and so on.

Firstly, one major rationale for why organizations fail to adopt new technology can be associated with company culture and employee resistance. What this means is that some people in the work environment want to continue working in traditional manners, such as not following emerging technology trends or learning about technical knowledge of new software.

Another reason for why organizations fail to adopt new technology can arise from not understanding what digital adoption is. This can mean that the company in hand doesn’t comprehend terms like new technology or digital adoption which can lead to misunderstandings and hesitancy towards adopting new technology.

Another core reason for why organizations fail at this transformation is due to the lack of support they receive from the organization’s leadership team. The lack of transparency or very difficult projects can also lead to failing at adopting new technologies. What this connotes is that in a particular project about administering new technologies, the aim must be clear and challenges, risks, and benefits should be as transparent as possible.

Synonyms

  • Digital adoption
  • Big bang adoption
  • Tech adoption
  • User adoption
  • Parallel adoption
  • Phase adoption

People Also Ask

What does adoption mean in software? 

The term adoption means in the area of  software as a way of upgrading from an old system or software to a new and developed system or software.

One fundamental reason for why adoption is implemented in the first place is because the new software meets the user’s needs and requirements that the old software did not. 

What does adoption mean in SaaS?

In simple terms adoption in SaaS describes the software adoption process as a core element of sustainable growth and profit.

For instance, the core value of the product is put forth as the most important metric for SaaS growth and prosperity. Software adoption in SaaS also means that the company can improve and bring in good customer loyalty and generate greater revenue

What is digital adoption?

Digital adoption can be described as the process by which users, such employees, businesses, customers, and so on understand how to leverage new technology enactments as for products, services, software, etc to the maximum usage and gain the best value from the digital process.

Also, digital adoption is a crucial part of digital transformation, because it enables the process of utilizing the software in hand to transform with the demands and needs of the process in itself. Digital adoption has a few essential advantages to which are:

1. Decreased costs
2. Streamlined workflows
3. Automated business processes
4. Enhanced revenue
5. Boosted customer satisfaction

How do you drive software adoption?

There are a few great ways to drive and succeed in software adoption. But, the top five ways to drive software adoption can be described as the following:

1. Ensure and empower your support teams are a strong part of this process of software adoption

2. Communicate and communicate effectively, because it is key to drive software adoption

3. Find internal winners that will help with ensuring you will be successful with this process
Implement training events to assure your company will gather the necessary feedback

4. Market internally, because it will help with empowering and succeeding in your software adoption journey