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SysPro Scales Global Sales Operations with DealHub CPQ

SYSPRO is a leading, global Enterprise Resource Planning (ERP) software provider specializing in key manufacturing and distribution industries. For over 40 years, SYSPRO’s team of specialists have continued to address unique industry needs and enable customers to easily adapt and grow. The solution is scalable and can be deployed in the cloud, on-premise, or both, and accessed via the web on any device to provide customers with choice and flexibility.

SaaS

550+

Reduction in Sales Admin Errors

Regions Using One CPQ

0%+

Self-sufficiency in Configuration

Solution they used

CPQ

DealRoom

CRM
they use

HubSpot

Challenge

Lack of standardization and quoting efficiency.

Syspro had five different quoting processes across global regions. Manual spreadsheets and inconsistent systems led to inefficiencies, errors, and misalignment in sales operations.

Solution

Standardized global quoting with automation.

DealHub provided Syspro with a unified, automated quoting process. By consolidating workflows into a centralized platform, sales teams were freed from manual data entry and empowered to focus on selling.

Challenge

Rigid systems that slowed down adaptability.

Syspro needed a flexible solution to quickly implement pricing changes, address feedback, and support evolving sales needs across regions without relying on developers.

Solution

Agile, code-free adaptability.

DealHub empowered Syspro to make configuration changes in real time. With clicks-not-code, updates could be published instantly, keeping up with business agility and minimizing disruption.

I can make a change, publish it, and fix a problem within five minutes of someone raising it. That level of adaptability is a game changer.”

Christopher Altmann

Sales Operation Executive

Challenge

Complex pricing and go-to-market execution.

Syspro's pricing model required high levels of configurability to support complex bundles, modules, and customer-specific conditions.

Solution

Configurable pricing to enable GTM scale.

DealHub enabled Syspro to support advanced pricing logic and GTM initiatives with ease. The platform allowed real-time updates to pricing logic and smooth collaboration with regional teams.

Challenge

Risk of poor adoption during implementation.

Syspro wanted a solution that wouldn't disrupt workflows or slow productivity, especially during onboarding of new regions and teams.

Solution

Frictionless onboarding and support.

DealHub provided an intuitive platform and hands-on CSM guidance. Even with complex needs, the implementation was smooth, and Syspro was able to onboard teams without downtime or resistance.

This was the easiest system I’ve implemented. I became a DealHub super admin and could self-serve 90% of the time.”

Christopher Altmann

Sales Operation Executive

Challenge

Manual quoting slowed down sales teams.

Before DealHub, sales reps relied on spreadsheets and email, often needing help from finance to generate quotes. This slowed the sales cycle and added admin burden.

Solution

Seamless quoting inside HubSpot CRM.

With DealHub fully integrated into HubSpot CRM, reps now generate quotes in minutes, guided by dynamic playbooks and backed by real-time data from Syspro’s ERP.

Challenge

Inconsistent brand experience and lack of professionalism.

Syspro wanted to replace outdated, inconsistent quote formats with branded, professional proposals that reflected their global identity.

Solution

Polished quotes, centralized control.

DealHub’s guided playbooks ensured brand consistency across all proposals. Sales teams could generate dynamic, client-ready documents without editing Word files or relying on design teams.

Whether you get a quote from America or Africa, it now looks and feels the same. That’s the kind of professionalism our brand needs.”

Christopher Altmann

Sales Operation Executive