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Craftable Scales Multi-Location Hospitality Pricing Without Slowing Sales

Craftable is the leading back-office platform designed for hospitality. Trusted by thousands of operators, Craftable connects purchasing, inventory, accounting, and analytics into a single, integrated system that powers smarter decisions and healthier margins.

Hospitality Technology

100+

92%

Faster quote generation process

4hr

Pricing updates

90%

Reduction in rework

Solution they used

CPQ

DealRoom

Subscription Management

CRM
they use

HubSpot

Challenge

Managing Multi-Entity Pricing Without Losing Control

Craftable sells to restaurant and hotel management groups that often operate multiple brands and locations under one agreement. That means quoting has to account for different products, billing structures, and brand-level packaging while still remaining clear to the customer.

Solution

Clarity at Every Level of Billing

DealHub’s location groups and pricing table structure let Craftable separate billing and package logic cleanly across brands, locations, and corporate accounts. Instead of forcing reps to manage that complexity manually, the system structures it behind the scenes and presents it clearly in the proposal.

Challenge

Pricing Complexity Becoming Operational Risk

Craftable’s pricing model includes subscriptions, one-time fees, implementation charges, and location-based variables. A small catalog can quickly become operationally unmanageable when pricing changes by location count, property size, and package type.

Solution

Agility and Control, Minus the SKU Explosion

DealHub enabled Craftable to manage 72 pricing variables across nine SKUs by embedding logic directly into guided workflows. This centralized approach gives RevOps full control, allowing pricing updates to be deployed in 2–4 hours, not weeks, without IT dependency. Complexity stays behind the scenes while the experience remains clear for reps and customers.

Challenge

Slow Quote Creation That Limited Sales Velocity

Manual quoting consumed rep time, introduced inconsistency, and created unnecessary reliance on rep memory or unreliable documentation of past and current deals. As Craftable scaled, this approach could not support the required sales velocity or ensure consistent, accurate quoting.

Solution

Guided Selling That Increases Rep Productivity and Consistency

DealHub’s playbooks guide reps through required inputs with enforced logic and validation. Standard quotes are generated in roughly 10 minutes, eliminating delays without introducing risk.

Challenge

Revenue Leakage and Post-Sale Rework

Before DealHub, requirements often lived outside the quoting process. Missing terms, pricing misalignment, and incomplete contract details led to downstream change orders and a weaker first customer experience.

Solution

Trusted Restored Across Finance

By embedding billing rules, approvals, and validation into the quoting process, Craftable ensured every deal is execution-ready before it is sent. Within six months, quoting became a reliable input for downstream teams, eliminating rework and restoring confidence across revenue operations.

Challenge

Lack of Visibility into Revenue Data

When quoted data is disconnected from CRM reporting, finance and leadership lose visibility into what is being sold, how it is discounted, and what it means for forecasting and capacity planning.

Solution

One Source for Revenue Intelligence

DealHub’s native HubSpot sync gives Craftable structured line-item and pricing data directly in the CRM. That supports more reliable forecasting, cleaner reporting, and better visibility into discounting, product performance, and implementation planning.

Challenge

Inconsistent and Static Buyer Experience

Static, manually assembled quote documents made it harder to present a polished brand experience and keep supporting materials organized during the sales cycle.

Solution

DealRoom Delivers a Centralized, Branded Buying Experience

DealRoom gave Craftable a centralized, branded environment for proposals, supporting documents, redlines, and signature workflows. That improved both the external buyer experience and internal process consistency.

From Hospitality Complexity to

Revenue Clarity

Multi-Location Selling Requires Structured Revenue Operations

Hospitality and multi-location SaaS companies must manage pricing, billing, and packaging across brands and locations. Without structured systems, this complexity leads to errors, inefficiencies, and inconsistent customer experiences.

Manual Quoting Breaks at Scale

As product offerings and deal structures grow more complex, manual quoting introduces risk—pricing inaccuracies, approval gaps, and downstream billing issues that impact both revenue and customer trust.

Embedding Pricing Logic Enables Scalable Growth

Craftable’s success shows that embedding pricing rules, approval workflows, and deal structure directly into CPQ systems allows organizations to scale without increasing operational overhead or risk.

CRM-Centric Revenue Visibility Is Critical

Syncing structured deal data into systems like HubSpot ensures leadership has accurate visibility into forecasting, discounting, and product performance—eliminating the need for manual reconciliation.

GTM Agility Depends on No-Code Flexibility

The ability to update pricing, packaging, and promotions in hours—not weeks—is essential for companies operating in dynamic markets. DealHub enables rapid GTM adaptation without developer dependency.

DealHub Provides a Scalable Revenue Foundation

For companies managing complex, multi-entity sales models, DealHub delivers the flexibility, governance, and visibility needed to create an audit-ready, scalable revenue engine.

From Complexity to

Controlled Revenue Execution

Metric

Before