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How Asure Replaced Salesforce CPQ and Stopped Revenue Leakage

0%
Accuracy of Price Quotes
100%
0%
Reduced Sales Rep Training Time
85%
0wk
To Fully Onboard and Implement
6 wks
Solution they used
CPQ
DealRoom
CLM
Subscription Management
CRM
they use
Salesforce CRM
Salesforce
Challenge

Two years of Salesforce CPQ, $750K, and still leaking revenue.

Asure's sales stack - Salesforce CPQ, Conga,, and DocuSign - created costly inefficiencies across the quote-to-cash process. Reps struggled to configure over 500 SKUs, leading to inconsistent quotes, missed upsell opportunities, and ongoing revenue leakage. The process was manual, error-prone, and couldn’t keep up with evolving pricing and packaging strategies. After two years and $750,000 invested, the team still lacked a scalable, integrated system.
Solution

One CPQ to replace three disconnected systems.

Asure replaced Salesforce CPQ, Conga, and DocuSign with DealHub, a seller-friendly CPQ platform with integrated contract management, document generation, eSign, and guided selling. With DealHub’s no-code setup, the system was fully deployed in under six weeks, without needing IT support.

After spending $750K and two years failing to connect Salesforce CPQ, Conga, and DocuSign, we switched to DealHub. Everything works seamlessly in one place, and we went live in 6 weeks.”

Bruce Harris
Sarah Fiqua
Business Analyst
Challenge

Inconsistent quoting across a 500+ product catalog.

Even with a shared strategy, reps produced vastly different quotes. Forecasting was unreliable, and revenue slipped through the cracks.
Solution

Standardized guided selling for accurate, scalable quoting.

DealHub’s dynamic playbooks guided reps through structured discovery questions, ensuring every quote had the right pricing and product mix.

DealHub helped us ditch the manual work and speed up sales.”

Sarah Fiqua
Bruce Harris
Director IT and Enterprise Business Applications
Challenge

New hire onboarding took over a year.

With a complex product catalog and disconnected tech stack, ramping reps took over 12 months.
Solution

Self-guided sales workflows cut training time by 85%.

Sales reps could quote the entire product suite within weeks. Productivity rose 20%, and dependency on sales ops dropped.

This was a true GTM transformation for us. DealHub reduced ramp time by 85%, reps are fully quoting in weeks, not months.”

Bruce Harris
Sarah Fiqua
Business Analyst
Challenge

High cost, low value from disconnected systems.

Asure paid for three platforms — Salesforce CPQ, Conga, and DocuSign — yet still couldn’t quantify ROI.
Solution

One platform with measurable value.

By consolidating onto DealHub, Asure dramatically reduced total cost of ownership and redirected spend into strategic initiatives.

DealHub has conquered the CPQ world.”

Sarah Fiqua
Bruce Harris
Director IT and Enterprise Business Applications

Pains We Solved

Enterprise Security Compliance

DealHub is ISO 27701:2019, ISO 27001 and ISO 22301:2019 certified and SOC 1, SOC 2, GDPR, and CCPA compliant.