Quote Revision

What Is a Quote Revision?

A quote revision refers to updating or modifying a sales proposal previously sent to a potential client. This adjustment may occur for various reasons, such as changes in client requirements, new competitive pricing, alterations in product availability, or updated terms and conditions. The revision aims to align the offer with both the seller’s capabilities and the buyer’s expectations, ensuring the proposal remains relevant and competitive.

Client expectations are always changing, and by effectively revising a quote, sales teams demonstrate flexibility and responsiveness to client needs, which can significantly enhance client satisfaction and increase the likelihood of closing a deal.


  • Sales quote amendment
  • Sales quote update

Key Components of a Sales Quote Revision

A typical quote revision includes the original quote, the reason for the change, and the elements that are changed.

Original Sales Quote

The initial sales quote is a formal document provided to a customer outlining the proposed prices, terms, and conditions for products or services offered. This document serves as the foundation for the sales agreement between the buyer and the seller. It typically includes details such as item descriptions, quantities, unit prices, total costs, delivery timelines, and payment terms. The original quote sets the stage for negotiations and is the reference point for any subsequent revisions.

Trigger for Revision

Various circumstances can trigger a revision to a sales quote. Common reasons include customer feedback requesting a change in scope or specifications, shifts in market conditions affecting costs or availability, or errors found in the original quote. For example, a client may ask for higher specifications on a product, or a vendor might offer a discount on bulk purchases, necessitating a reassessment of the proposal. Competitive pressures can also play a role, as updates from competitors may require price adjustments to maintain an edge in the bidding process.

Revised Elements

Changes in a sales quote commonly involve:

  • Pricing: Adjusting costs to reflect new supplier prices or to offer competitive discounts.
  • Terms and Conditions: Modifying payment schedules or warranty terms to better suit the customer’s needs.
  • Quantities and Specifications: Aligning the quote with the customer’s updated project scope or preferences.

Each revised element is strategically chosen to match the current market and customer requirements better.

Types of Sales Quote Revisions

Quote revisions are made based on a range of factors, including current circumstances and client expectations. Minor adjustments fine-tune the quote, while major revisions may significantly alter it to better meet the client’s changing needs.

Minor Revision

Minor revisions involve adjustments that slightly tweak the original sales quote without significantly altering its scope or cost. These revisions are typically straightforward and quick to implement. Common examples include slight modifications to delivery dates due to logistical adjustments or small-scale changes to product quantities that do not substantially impact the budget. For instance, a minor revision might consist of extending a delivery date by a few days at the customer’s request or correcting a typographical error in the product description that does not affect the price or functionality.

Major Revision

Major revisions to a sales quote are substantial changes that significantly impact the offer’s scope, cost, or terms. These revisions usually arise from more significant shifts in customer requirements, discovery of errors that affect the entire quote, or major changes in market conditions that necessitate a complete overhaul of the proposal. An example of a major revision would be changing the material specification for a construction project, which affects both the cost and the performance of the finished building. Another example could involve a complete restructuring of payment terms, such as moving from a one-time payment to a financing arrangement, significantly affecting how the deal is structured financially.

Process of Sales Quote Revision

The sales quote revision process involves a systematic approach of requesting, assessing, and implementing revisions. This aspect of the sales process ensures that revisions are managed effectively and transparently, contributing to maintaining trust and satisfaction in client relationships.

Request for Revision

Customers typically initiate a request for revision through formal communication channels, such as email, a phone call, or through a customer portal if available. This request details the desired changes and the reasons behind them. For instance, a client may realize that the project scope has expanded and thus requires additional services, or they may have received more competitive offers and are seeking a price match. Effective communication at this stage is vital to clearly understand the client’s needs and expectations.


Once the revision request is received, the sales team assesses its impact on the original quote. This evaluation involves analyzing how the requested changes will affect the product or service’s cost, timeline, and delivery. The sales team may need to consult with product managers, finance, or logistics to fully understand all implications. For example, if the revision involves adding a service, the team must determine additional labor costs and availability to meet the new requirements.


After the assessment and upon agreement with the client on the revisions, the sales team proceeds with the implementation. This step involves updating the sales quote document with the new details and re-confirming the adjusted terms with the client. It is important to ensure all changes are accurately reflected and that both parties have clear documentation of the updated agreement. The revised quote is then sent back to the customer for final approval, often accompanied by a summary of changes to aid their review process. Once approved, the updated quote guides the continuation or completion of the sales transaction, reflecting all negotiated modifications.

Sales quote revisions can have significant legal and financial consequences for both parties involved in a transaction.

Contractual Obligations

Revisions to a sales quote may necessitate changes to contractual terms and obligations initially agreed upon. For example, altering the scope of services or products might require amendments to delivery schedules, warranty terms, or cancellation policies. Each revision needs careful documentation to ensure that all contractual modifications are legally binding and recognized by both parties. Failure to properly document these changes can lead to disputes over what was agreed upon, potentially resulting in legal challenges or breaches of contract.

Impact on Pricing and Margins

Revisions to a sales quote can also significantly impact a deal’s final pricing and profit margins. For instance, if a client requests additional features, this could lead to increased costs that must be passed on to the customer to maintain profitability. Conversely, if a quote is revised to match a competitor’s lower price, it might squeeze the profit margins, affecting the seller’s bottom line. Sales teams must carefully evaluate how revisions affect costs and pricing strategies to ensure that deals remain financially viable while still competitive in the market.

Managing these implications requires a strategic approach to quote revision, ensuring that all changes enhance the deal’s value to both the seller and the buyer.

Best Practices for Managing Sales Quote Revisions

Effective management of quote revisions is essential for maintaining client satisfaction and operational efficiency.

Clear Communication

Effective communication is essential for ensuring that both parties accurately communicate and understand revisions. This involves detailing the revised elements in writing and confirming that the client acknowledges and agrees to these changes. Keeping detailed records of communications and changes helps prevent misunderstandings and provides a clear trail of documentation should disputes arise. Regular updates and check-ins with the client throughout the revision process also help maintain transparency and improve a flawed quoting process. 

Approval Process

Establishing a formal approval process for revising quotes can significantly reduce errors and miscommunications. This process should include multiple checkpoints, where different departments such as sales, finance, and legal review the proposed changes to ensure they are feasible and correctly reflected in the terms. Each revision should be approved at the appropriate levels before it is finalized and communicated to the customer. This step is critical to ensure that all revisions are both accurate and strategically sound.

Quote Technology 

Leveraging technology can streamline the management of sales quote revisions. Software solutions designed for sales management like Configure, Price, Quote (CPQ) systems and deal desks can automate parts of the revision process, from tracking changes to maintaining version control and facilitating the approval process. These tools often come with features that allow for instant updates, integrated communications, and comprehensive audit trails, which are invaluable for managing complex sales cycles and multiple revisions efficiently.

Implementing these best practices ensures that sales quote revisions are handled professionally and efficiently, reducing the risk of errors and enhancing customer trust and satisfaction.

People Also Ask

What is the most efficient way to handle multiple sales quote revisions?

To manage multiple sales quote revisions efficiently:

– Establish a standardized process that includes clear guidelines on how to handle revisions.
– Use a centralized system where all stakeholders can access the latest version of the quote.
– Ensure that each revision is tracked with version control and maintain a log of changes, including who made them and why.

This system helps prevent confusion and ensures everyone works from the most current document.

How can technology improve the sales quote revision process?

Technology can enhance the sales quote revision process by automating workflows and facilitating real-time collaboration. Tools like CRM systems and sales management software can streamline revisions by providing templates, automatic updates, and integrations with other platforms. These technologies also offer tracking capabilities for audit trails, ensuring that all changes are documented and accessible, which simplifies compliance and oversight.

What are common pitfalls in sales quote revisions, and how can they be avoided?

Common pitfalls in quote revisions include lack of clarity, insufficient documentation, and delays in approvals. To avoid these:

1. Ensure that all revisions are clearly defined and communicated to all relevant parties.
2. Maintain thorough documentation of each change, including the rationale behind it.
3. Implement an efficient approval process that minimizes delays but includes necessary checks to maintain accuracy and accountability.

What’s the difference between a sales quote and an invoice?

A sales quote is a proposal that outlines the terms and prices of products or services before the customer commits to the purchase. It is subject to change and negotiation. An accounts receivable invoice, on the other hand, is issued after the agreement is finalized and details the actual amount owed by the customer. It serves as a billing document, reflecting the confirmed prices and terms, and typically includes payment instructions and deadlines.